• Develop, execute and communicate programmatic campaign strategies
• Deliver insight into the implications of campaign constraints, such as scale, ramp up time, creative used and cost per conversion
• Contribute to clients' business growth by identifying new opportunities and encourage planning teams to implement creative solutions
• Maintain knowledge of media technology buying platforms and analytics tools
• Assist in the evaluation of new tools, opportunities or enhancements for integration efforts to improve the value of the marketing dataset
• Support and educate planning teams in identifying opportunities and delivering recommendations to clients
• Work independently with guidance from management regarding overall goals and objectives
• Set up campaigns accurately in different systems, ensuring ad tags and creative are loaded correctly into the systems. If appropriate, make sure the creatives are approved before campaign launch date
• Trafficking and executing programmatic campaigns using a variety of Demand Side Platforms in market
• Provide strategic campaign measurement recommendations that correlate to the targeting and brand objectives
• Aggregate research from comScore, etc. to identify targeted media buys
• Generating analyses and ROI reports against each media buy
• Collaborating with Programmatic teams to fine tune the company’s media buying processes
• Identify industry benchmarks
• Conduct performance analysis of media buys across inventory & demand sources
• Prepare reports at regularly scheduled intervals (daily/weekly/monthly) for use in ad operations reviews
• Handle routine interfacing with ad partners for client specific inquiries

• At least 1 year of experience in a programmatic buying role
• Bachelor’s degree
• Fluency with media buying-related technologies, including DSPs, DMP, 3rd party ad servers and manual exchanges
• Hands-on execution and in-the-field management of client campaigns
• High-level understanding of campaign, ad server, impression, and user data that can help capitalize on key drivers of performance and identify opportunities for account growth
• A collaborative and positive attitude
• Strategic, proactive, and creative thinking
• Excellent knowledge of MS Excel, PowerPoint and Word
  

Must haves:

• At least 1 year of experience in a programmatic buying role
• Fluency with media buying-related technologies, including DSPs, DMP, 3rd party ad servers and manual exchanges
• Hands-on execution and in-the-field management of client campaigns
• High-level understanding of campaign, ad server, impression, and user data that can help capitalize on key drivers of performance and identify opportunities for account growth
• A collaborative and positive attitude
• Strategic, proactive, and creative thinking
• Excellent knowledge of MS Excel, PowerPoint and Word

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We believe in inclusivity and do our best work when people with diverse perspectives, backgrounds and skills
are brought together. Our Core Values are at the root of GALE’s collaborative environment and help to foster a strong community. 

Our Code of Conduct, Human Resources policies and executive investment in inclusion further support and protect GALE’s inclusive workplace.

We want you to be just as discerning in making your next career move as we are finding great talent to join our team. Our interview process generally consists of the following stages to allow you to meet a range of people from various disciplines and domains. You will be assessed at each stage before being invited to move to the next.

• Phone screen with a member of our Talent Acquisition Team
• Interview with the Hiring Manager, who will generally be your manager
• Where relevant for the role, a technical aptitude test (e.g. for domains in technology, data science, etc.)
• Interview with a member of our team from a different Department than yours
• Interview with a member of our Leadership Team

Please discuss with our recruiters if you require any accommodations throughout the process to help enable a smooth interview (e.g. accessibility in terms of location, timing, method, etc.)